Friday, July 6, 2012

Food Porn Friday- The Iron Press

Sometimes a new restaurant opens in town, generates quite the buzz, but ultimately requires just a bit of time to refine.  With a promising concept, super cool vibe, and an altogether scrumptious menu, the Iron Press is one of those hip happenin’ OC joints (from the creators of California Shabu-Shabu) where waffles are their claim-to-fame (think Bruxie’s) and everyone here knows your name.  Very “Cheers” meets “Downtown art gallery” in a super-posh SoCo setting.  Located in the mecca of upscale home shopping centers, it’s only a matter of time before the hipsters flock to the Iron Press to get their fill of fizzy libations and gourmet “pressed” sandwiches.  But readers be warned:  This post is in NO WAY a glowing recommendation.  The bland batter gets soggy after a minute-sitting, they charge $1 for ketchup (really?!), and only their tater tots could save this entire meal from total travesty.  

I normally wouldn't even venture the post, but I see GREAT potential in their product.  Plus, I admit I  didn't hitch a ride on their Shabu bandwagon for years, having only succumbed in the past few months and now like the rest of OC, I'm friggin' HOOKED.  I give them a good 2 months to get their waffles worked out, but in the meantime…you be the judge.

  
 The Iron Press 
3321 Hyland Avenue Ste. E
Costa Mesa, CA 92626
(714) 426-8088

*Insider's tip:  This local joint is DEFINITELY not good for groups.  More of a "meet your buddy at the bar to watch sports and drink beer" kinda place.  But if you insist on group dining (like we did for a party of 20+, yes I'm your guinea pig :D) make sure to book the ENTIRE outdoor patio area for the occasion.  There's literally NO ROOM inside (except for one tight corner table) plus outdoor dining at SoCo during summer is seriously the way to go!"

Happy Happy Friday y'all!
Hope you're enjoying great company and good eats wherever you are!

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16 comments:

the creation of beauty is art. said... Best Blogger Tips[Reply to comment]Best Blogger Templates

It seems promising, but charging for ketchup?? Something is not right with that!
the-creationofbeauty.blogspot.com

Laura Go said... Best Blogger Tips[Reply to comment]Best Blogger Templates

oh em gee... waffles as buns? that's genius!

♥ laura
the blog of worldly delights
the shop of worldly delights

Amberly said... Best Blogger Tips[Reply to comment]Best Blogger Templates

Wow, gorgeous photos! I like the vibe of this place, but I'm not sold on the idea (full disclaimer, I'm not a waffle fanatic). I would totally try it though!

It sort of reminds me of the Grilled Cheese Grill in Portland where they have two grilled cheese sandwiches working as the bun on a burger. It's really, really good but not something one should eat often!

Sharlynn said... Best Blogger Tips[Reply to comment]Best Blogger Templates

Hmm...soggy so soon and charging for sauce? Well they do look amazingly yummy, wish the waffles looked more fluffy and cripsy, they almost seem like biscuits! :)

Juliette said... Best Blogger Tips[Reply to comment]Best Blogger Templates

Oh God! I usually don't like hip places but i'm such a waffle addict (i'm Belgian for a reason!).
These looks amazing

Theonlyfashionprincess said... Best Blogger Tips[Reply to comment]Best Blogger Templates

The swimsuits in your last post look so amazing xo

ps $100 sheinside giveaway on my blog

GirlieBlogger@Beauty Fashion Blog Seattle said... Best Blogger Tips[Reply to comment]Best Blogger Templates

Love waffles. Food looks fantastic.

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GlamorousGirl said... Best Blogger Tips[Reply to comment]Best Blogger Templates

yum! yum! yum!

ATTITUDEINABUNDANCE said... Best Blogger Tips[Reply to comment]Best Blogger Templates

That first picture looks delicious, and I don't usually like to have salad on that type of thing.

Maggie ☮ said... Best Blogger Tips[Reply to comment]Best Blogger Templates

My goodness, I haven't had tater tots since like high school. Everything looks delicious!

Naina said... Best Blogger Tips[Reply to comment]Best Blogger Templates

Unless you start sending some of this to me, you have to stop tempting me. Okay, cool? Cool.


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Mia M. said... Best Blogger Tips[Reply to comment]Best Blogger Templates

wow, looks really good, great pictures!

bisous,
mia

HEYLILAHEY

Janneke said... Best Blogger Tips[Reply to comment]Best Blogger Templates

Delicious food! :) I love this kind of photography, very warm and colourful. Inspirationful!

Love,

Janneke from Jantasie.com

Sabrina T. said... Best Blogger Tips[Reply to comment]Best Blogger Templates

I like so much this blog..awesome pics!

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Patchwork à Porter

Fifth N Sixth Closet said... Best Blogger Tips[Reply to comment]Best Blogger Templates

The food & the ambiance of the restaurant is looks amazing!

Sylvie Valentine said... Best Blogger Tips[Reply to comment]Best Blogger Templates

enjoyed reading yours and followed you :)

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